A man whose vision helped shape both the local economy and skyline is being remembered across the community.
Jim Studer, founder of Buddy’s Plant Plus and the builder of the nearly 100-foot cross south of Ballinger, has passed away. Funeral services are set for Sunday.
Studer moved his family from Florida to Ballinger in the late 1980s, building a fertilizer company that grew into a nationwide operation and major local employer.
But many say his most lasting legacy stands high above U.S. 83 — the towering white cross overlooking the city.
Built in 1993 as a personal thank-you for blessings received, the cross quickly became a landmark and symbol of faith for the region.
Over the years, it’s drawn visitors for prayer, weddings, and quiet reflection — with Studer often saying, “It’s not my cross, it’s theirs.”
Today, that cross remains a defining part of Ballinger’s skyline — and a lasting tribute to the man who built it.
A rosary for Jim Studer will be held Sunday, at 6 pm at Lange Funeral Home Chapel. His Mass of Christian Burial will be held Monday at 10 am at St. Mary Star of the Sea Catholic Church directed by Lange Funeral Home.
